Many understand the value of content marketing but struggle to define a strategy and keep up with the robust pace it demands.
We make it easier to stay on track and get results.
Our dedicated social content managers collaborate with you along the way through proprietary social media marketing tools and workflows.
Specifically, the success we achieve for our clients relies on the right people, process and platform:
Experienced writers and content marketers.
Collaborative, flexible workflow.
Proprietary content development and analytics tools.
Our Proven Process
When you work with Media Logic, our Social Content Team develops a customized content marketing strategy built on your specific audience and goals. This plan may include a variety of content marketing services, but all rely on Our Proven Process.
Fast and easy onboarding
- Identify priorities/needs to customize workflow/process.
- Define strategy (goals, target audiences, platforms, etc.) and KPIs.
- Launch ContentHub dashboard (assign roles/contributors).
- Collaborate on editorial planning.
Daily support from Media Logic
- Oversee the goals, strategy and editorial plan.
- Manage the ContentHub dashboard.
- Develop content.
- Problem solve in the moment.
- Publish content.
- Monitor channels.
- Analyze performance.
- Report on results.
- Refine the effort.
- Incorporate evolving best practices.
Client role
- Share ideas/POV on the dashboard.
- Review/approve content.
- Attend editorial calls for directing and refining the effort.
We offer day-to-day support to keep your plan on track and get results.
The collaborative workflows that underpin these efforts are supported by Media Logic’s proprietary content and social media marketing tools.
Our proprietary content management tool is easy-to-use and fully mobile.
- Customizes workflows.
- Drives participation.
- Keeps everyone on the same page.
- Captures content ideas.
- Manages content development.
- Schedules content.
- Maintains a content archive.
Our proprietary data visualization tool presents real-time view of content performance.
- Offers a deep dive into key content marketing metrics.
- Allows for ongoing adjustments to maximize ROI.
- Fully customizes analytics for each client.